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KENDALL BEVERIDGE

Facebook
Audacious Achievement: Vision-Writing and Ruthless Prioritization
@kendallbev

Kendall is a nerdy-jock-art-major from Maryland who thrives in fast-moving, highly collaborative teams. Playing sports taught her to love these environments, and she has used her competitiveness and coach-ability as strengths working in ad agencies and now at Facebook. With a background in brand strategy, she has been successful helping product-centric thinkers use marketing to their advantage and enjoys consulting with companies large and small. Throughout her tenure at Facebook, Kendall has experienced the joys and challenges working in teams to achieve big dreams, and loves sharing how success comes from the vulnerability of relying on other people, learning to ask for help, and defining a clear personal vision.


Workshop Title: Audacious Achievement: Vision-Writing and Ruthless Prioritization
Workshop Summary: Working on high-achieving teams teaches you how to run towards a common goal, but what happens when you have to define that goal yourself?  In this workshop you will learn about the power of declaring a bold vision and assembling a team of people who can help you get there. 

What you'll do: Using a few techniques learned at her time at Facebook, Kendall will walk you through a vision-writing exercise in order to clearly identify your needs and formulate a plan for enrolling collaborators. 

What you'll learn: Participants learn what vision writing truly is, how to do it, and how to make actionable steps to achieve these visions. Attendees will learn how vulnerability and collaboration helps prioritize asking for what you want and need to achieve your goal. 

What you'll take away: You will leave with a living document that will help with decision-making as well as an action plan for how to assemble a team of advocates.

Pick this session if you’re interested in: Creative Thinking, Leadership, Entrepreneurship, Intentional Living